About BOMBA

Our Mission

82% of businesses fail because they don’t manage their cash flow.

BOMBA’s mission is to change that. Small businesses are the economic engine of the U.S. economy—and BOMBA exists to help them all succeed.

Having learned (almost) everything about business the hard way—and having found success despite her mistakes—Deb founded BOMBA to teach business owners financial literacy and best practices. Her goal: to help entrepreneurs achieve their dreams, avoid the common pitfalls, and make confident, profitable financial decisions.

Meet Founder
Deb Purvin

A business builder who’s lived every lesson she teaches.

Deb grew up traveling the world as a member of the U.S. Ski Team before attending Dartmouth and Harvard, where she studied economics and real estate development.
Her business career began in Dallas, completing a bank credit training program and underwriting real estate and business credit facilities.

80’s Real Estate

Deb launched her entrepreneurial career partnering with a real estate developer—together, he built residential subdivisions, while Deb developed the on-site neighborhood shopping center. By the late 1980s, she had completed eight subdivisions and carried $82 million in loans when the banking crisis hit. When Texas banks and S&Ls collapsed, they called their notes—even those that were cash flowing. Over several years, she sold off the properties; mastering cash-flow management, negotiation, and resilience in the process.

Sailing through the 90’s

Having weathered the storm and turned a profit, Deb and her family spent five years sailing through Central and South America on a 45’ sloop. By preserving her credit reputation, she later secured $100 million in financing for her next venture.

The Vermont Resort

Deb acquired a 1,000-acre ski and golf resort in Vermont out of bankruptcy, complete with 2,000 grandfathered housing permits. She rebuilt both the ski area and golf course, constructed 300+ homes and condos, a base lodge, hotel, and residential communities—while managing more than 150 employees.

Despite major early losses, Deb recovered, exited successfully, and, most importantly, taught dozens of local entrepreneurs how to run profitable businesses. Meeting weekly for nearly seven years, her 42-member group each sold their companies for more than $1 million. That success became the foundation for BOMBA.

Banking and BOMBA

Over the next 20 years, Deb taught her BOMBA curriculum while managing commercial banking offices and lending more than $2 billion to business owners.

She refined her approach to management and profitability across every industry—from startups to $5B enterprises. The principles remained the same and now serve as the cornerstone of every BOMBA program.

Her breadth of experience and her willingness to laugh at her mistakes make her lessons and keynotes unforgettable.